LV = Liverpool Victoria

LV = Liverpool Victoria

GMB acts as an introducer to the Liverpool Victoria group of companies for general insurance and advice on investment, life protection and pensions.


Choose the cover to suit your needs and get savings to make you smile with special rates for GMB members. GMB has been working with LV= to provide a range of products to suit your personal needs, including special rates for members on car and home insurance. You’ve probably seen LV= on TV and in the press, but because of your GMB membership you also get a unique discount on top of standard LV= rates.

Car Insurance

LV= offers you the flexibility to have the cover that suits you. Choose from affordable optional extras to get the level of cover you need. You’ll love up to 75% No Claim Discount if you have earned at least 5 years No Claim Discount. Plus, see how much you can save by getting a quote online.



For further details please call0800 756 8349 for your quote, or visit for an online discount for new policies.